Customer engagement through personalization

Microsoft Dynamics 365 for Retail – Engage 365

In today’s competitive marketplace, customer loyalty is no more the same, as customer sentiment is shifting constantly and there is an avalanche of options to pick from. To stay ahead of the curve and effectively build long-term customer relationships, the retail segment needs loyalty programs that are as dynamic as the modern-day customers. Engage 365 is a loyalty solution built on Microsoft Dynamics 365 that could significantly enhance your customer engagement program. Leveraging the power of Microsoft Dynamics CRM, Microsoft Social Engagement, Power BI and Azure, Engage 365 brings a whole new level of personalisation to the shopping journey across collection of loyalty points, customized redemption rules, personalized offers and targeted marketing. The solution also uses sales automation, customer service and Marketing in CRM. Additionally, Engage 365 incorporates ClickDimensions which is the Marketing Automation tool for Microsoft Dynamics 365.

Key Benefits

Personalized

Mobility

Reporting and BI

Machine Learning/AI

Marketing Automation

Beacon Technology

Key Capabilities

Sales transactions within Microsoft Dynamics 365 can be tracked, reported and used for marketing segmentation.
SMS and email surveys help to gauge customer satisfaction and provide actionable insights to create a better customer experience.
Dashboard functionality provides an array of important reports right at a user’s fingertips, providing powerful insight into loyalty program performance.
Integrated, cross-channel personalised email helps in improved customer engagement and tracking.
Social engagement enables connecting with customers across all social media, while social monitoring and listening can be used to determine how a brand is perceived, analyse consumer behaviour and sentiment, and identify issues that consumers may have.
Bluetooth enabled beacon interface allows sending personalised offers and recommendations to the mobile app, when customers walk past beacon sensors with their mobile devices turned on.

Engage 365 is now owned and managed by Yegertek, a Levtech Group company, that is focussed on customer engagement for retail, mobility and e-commerce.

Visit the Yegertek website

See how Engage 365 helped UAE retail giant adopt an insight–driven approach to serving and rewarding its customers.

Download Infographic Download Case Study