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New Entity Focused on CRM, Loyalty, Ecommerce and Mobility
12th May 2018
Levtech launches Yegertek

Dubai, UAE – May 12, 2018 – In a bid to meet the growing need for product-driven industry specialization, Levtech Consulting, a leading Microsoft Dynamics Inner Circle member and Gold Partner, has launched Yegertek, a new entity focused on CRM, loyalty, ecommerce, mobility, analytics and customer engagement solutions for the retail sector.

“In late 2016, we had initiated our commitment to build a product division focused offering targeted industry solutions on Dynamics 365. As the technology world and the Dynamics ecosystem move towards product-driven industry specialization, I believe Yegertek has come at the right time, to meet the burgeoning challenges being faced by the retail sector. Pressures from e-commerce, changing shopper behavior, fickle consumer loyalties, and a growing consumer demand for personalization of products and services has necessitated that the retail industry reinvent itself and create immersive and engaging experiences for customers. Yegertek is our vehicle to help the retail landscape traverse this transformative period and we look forward to handholding customers along this journey”, said Anilesh Kumar, CEO, Levtech Consulting.

Having built their dedicated industry focused portfolio of Microsoft Dynamics 365 apps – Payroll 365, Property 365, Engage 365 and Project 365 – Levtech Consulting has already established its reputation in the Middle East CRM space since 2009, assisting over 150 enterprises in their digital transformation evolution through the deployment of business applications such as ERP, CRM and analytics.

Retail sector

Yegertek will look to further build and expand upon this expertise with specific focus on the retail sector and innovate using the Microsoft ecosystem and latest technology offerings around Azure Machine Learning, AI, Chatbots, Beacons in addition to the standard CRM modules, leading to evolved customer insights and measurable ROI for consumer-oriented businesses. The company will also heavily focus on e-commerce and mobile apps. “Yegertek envisions itself to become a leading customer engagement technology provider with the aim of transforming the customer engagement space globally.

Our core objective is helping organizations transform their digital footprint and accelerate their growth trajectory by unlocking the true potential of customer loyalty.

Through capturing, consolidating, segmenting and visualizing actionable insights from customer data, we are well equipped to be a technology partner to retailers across the spectrum, from multi-store, multi-country fashion or food retailers to single outlet restaurants. We also aim to assist retailers in their journey from running brick and mortar operations to having omni-channel capabilities”, said Sajid Azmi, CEO, Yegertek.

Formerly Group Head – IT and eCommerce at Geant Hypermarkets Middle East, Sajid brings with him 17 years of experience across various verticals, with the last 7 within the Middle East. At Geant, Sajid was instrumental in the launch of Geant Online, which was the first online hypermarket in UAE, and HappyME, the loyalty program for which they won the SHORTLIST AWARD for Customer Engagement App 2016.

“We are excited to launch Yegertek, which brings forth cutting edge technology to drive digital transformation initiatives across retail organizations in the region and globally. Our primary offering will be Engage 365, which is a retail-specific CRM tool leveraging the strength of Microsoft Dynamics 365 CRM modules, and other best of breed technology assets around customer service, marketing automation and other functions. We aim to deliver measurable ROI and impact to our customers, while being a partner in their growth through increased customer adoption and retention, service efficiency and effective marketing through automation,” added Zain Shaikh, Director – Consulting, Yegertek.


For additional information, contact:

Sarah Rizvi
+971 55 995 4147

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